Brand Manager Maybelline NY

Who We Are

L’Oréal is present in 150 markets on five continents. For more than a century, L’Oréal has devoted itself solely to ‘Create beauty that moves the world’; it is now the industry world leader with €29 billion consolidated sales. Together, we solve complex challenges at scale, while making sure we stay committed to making the world a more inclusive and a better place for everyone & our planet. Experience the excitement of agility to shape the future of beauty, where diversity and purpose come together create meaningful impact.

In the L'Oréal Consumers Products Division, our mission is to democratize the best of beauty, which means bringing beauty to all. And for us, beauty must be sustainable. The Consumer Product Divisions holds the world’s #1 beauty brand with L’Oréal Paris, the #1 makeup brand with Maybelline New York, the #1 natural brand with Garnier, and NYX Professional Makeup. The Consumers Products Division is L’Oréal groups largest division made up of 30k employees worldwide."

Key Responsibilities

Reporting directly to the Group Brand Manager, you will be responsible for developing and implementing strategic marketing initiatives to maintain and enhance the brand image. The role requires a combination of creative thinking, strategic planning and strong leadership skills to drive brand awareness, engagement and loyalty.

• Implementing new launches, supporting the growth of core products and animating the core catalogue
• Conducting market research to understand consumer trends, competitive landscape and category insights
• Regular analysis of sales, share, price, market and competitive data, etc.
• Manage budget and ensure accuracy of sales forecasts
• Planning, implementation and analysis of integrated marketing campaigns and other activities
• Working closely with trade marketing, sales, digital and other departments
• Collaborate with creative teams and agencies to produce high quality marketing materials
  
  

YOUR FUTURE TEAM

You will have the opportunity to contribute to the development of brands in various beauty categories (skin care, hair care, colour, make-up, deo) by joining one of the marketing teams, according to the company's division. The best advertising campaigns, integrations with famous bloggers and stars you see on the screens will be your daily work, where you can show your potential and creativity.

YOUR BACKGROUND

• You are a marketing expert with 2-3 years of experience
• Experience in implementing integrated marketing campaigns with a creative approach and involvement of various channels and digital tools
• Constant work with research, monitoring, interpretation of consumer and market data, identification of consumer trends and insights
• Have project management experience and a structured approach
• Quick adaptation to changing market trends, consumer behavior and business dynamics
• Experience in working with multifunctional teams, influencing skills to make effective business decisions
• English Upper-intermediate
  
  

What We Offer

• Join the leading Beauty Tech Company worldwide with official employment, competitive remuneration, and global profit-sharing opportunities.
• Develop in the place where you can contribute to something bigger and grow beyond your potential! Numerous social initiatives of various scales implemented by L'Oréal Ukraine are aimed at solving environmental and social problems, as well as gender inequality in business and science. Since the beginning of the full-scale invasion, the company has been supporting those affected by the hostilities.
• You will get: comprehensive health and life insurance, exclusive discounts at L’Oréal's internal product store and partner beauty salons, technical equipment, and additional vacation during challenging times.
• Embrace a dynamic environment where you have unlimited access to learning platforms and development courses, including local and international trainings, Coursera, LinkedIn Learning, and Busuu.
• Thrive in an international company by realizing your ideas while collaborating with industry experts to elevate your professional expertise.
• Experience a hybrid work schedule, offering the flexibility to work either in the office with shelter (Kyiv, Business Center “Magnett”) or remotely.